Tuesday, 20 March 2012

Target Audience for Hour-Long Show

Our Hour long show is going to be on BBC Radio Scotland. This is definitely the best, and really, the only station that fits in with our package ideas, all of which, are about scottish exports.
The target audience for Radio Scotland is not really defined; they don't have a target audience. Some shows may have target audiences, but the station targets Scotland as a whole.

This is good for us, as it gives us a bit more freedom. But we will have to listen to specific shows on Radio Scotland to see at what time our programme will air, and why we will choose that time; what do we like about the show that is on then? etc.

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